Campaign 

 

Camp TAZO

To relaunch TAZO tea as a brand that loudly and proudly celebrates unexpected tea drinkers who love to explore outside their comfort zone, we created Camp TAZO. A real summer camp. Open to anyone. Hosted by the incomparable and fiercely fabulous Alyssa Edwards.

Here's the launch video. And a blooper reel. And some wonderful photos.

The actual camp just happened. In one of the most surreal moments of my life I got to help a drag icon secure her wig to zipline across an entire lake. So watch this space for more soon.

(Til then. Here's what OPRAH MAGAZINE thought of camp. (spoiler: they cried. twice.))

© 2017 by Edwin Poché. No animals were (especially) harmed in the making of this site.

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